Instagram Feed Planner

Use the Instagram Feed Planner to map out what your grid of Instagram posts will look like to visitors. This is ideal when you have photos and videos that connect to one another to create a larger image, or when you just want to ensure the posts match your brand's aesthetics.

Before you begin

  • The Feed Planner works best when you have a large number of images and videos to post already on your device. This gives you the most flexibility to see how different arrangements will look in your Instagram feed.
  • The Feed Planner is only intended for planning purposes, and you'll still have to post each image or video individually. Unfold can't post your images to Instagram in bulk through the Feed Planner.
  • On the free version of Unfold, you can plan the arrangement of up to 3 images or videos in your Instagram feed. Subscribe to Unfold+ or Unfold Pro to arrange more images at one time.
  • On Unfold+ or the free version of Unfold, you can connect one Instagram account to the Feed Planner. Subscribers to Unfold Pro can connect multiple accounts.

Connect Instagram

To start using the Feed Planner:

  1. Open the Unfold app.
  2. Tap Plan on the Unfold home screen.
  3. Tap Connect Instagram, then follow the steps to log in and Authorize.

After Instagram connects successfully, you'll see your current Instagram posts in a grid format. Images you've already posted display with an Instagram icon in the bottom-right corner.

Plan your feed

To plan your Instagram feed:

  1. In the Instagram Feed Planner, tap + Add To Grid.
  2. Take or choose up to 6 images or videos from your device. To upload unlimited images, subscribe to Unfold+ or Unfold Pro.
  3. Tap and hold an image to rearrange it in the grid. You can only rearrange images added to the Feed Planner, not existing posts.
  4. When you have your feed planned, tap the image farthest down, click Share, then click Instagram. In Instagram, edit the image and post it.
  5. Repeat the previous step for all the images in your feed, posting in reverse order to ensure it matches the Feed Planner. Alternatively, if you don't want to post all the images at once, you can post the rest another time. The Feed Planner will keep your images in the same order even after you close it.

Other options

For more options, tap an image or multiple images, then tap one of the following:

  • Share - Save the image to your device, or share it to other apps or through text messages. You can only share one image at a time.
  • Manage - Add or edit a caption on your image, then tap Save. When you save or share the image to other apps or through a text message, it’ll include the caption. You can also schedule a post or a reminder to share the post on social media.
  • Delete - Remove the images from the Feed Planner. This doesn't delete them from your device.
  • Hide - Hide the images from the Feed Planner. To reveal hidden images, click the eye icon in the top-right corner, tap the images, then click Show.
  • Replace - Replace the image with another from your device. You can only replace one image at a time.

Schedule a post or post reminder

You can schedule a reminder to post an image or video from the Instagram Feed Planner on social media. At the scheduled time, you'll receive a notification on your device reminding you to publish the post online.

If you have a Creator or Business Instagram account connected to your Instagram Feed Planner, you can also schedule a date and time for Unfold to automatically publish a post directly on your Instagram feed.

To schedule a post or post reminder:

  1. In the Instagram Feed Planner, tap an image, then tap Manage.
  2. Under Schedule, tap Date/Time.
  3. Tap a date on the calendar and set a time for the notification.
  4. If you're using an iOS device, tap Add. If you're using an Android device, tap Ok.
  5. To receive a notification on your phone at the assigned time, tap Send reminder. To have the Unfold app publish your post on your behalf, tap Post automatically (Business and Creator accounts only).
  6. Tap Schedule, then tap Close.

To cancel a scheduled post, tap the X beside the scheduled time. To view all scheduled posts and post reminders, tap the calendar icon in the Instagram Feed Planner.

Color map your feed

Color mapping overlays the planned and posted images in your Instagram feed with their predominant color. Use this view to plan color themes for your Instagram posts.

Color mapping changes how your posts are displayed in your feed planner, not the images your followers see on Instagram.

To turn color mapping on, tap the droplet at the top of the Instagram feed planner. To turn it off, tap the droplet again.

Add another Instagram account

If you subscribe to Unfold Pro, you can add more Instagram accounts to the Feed Planner. This way, you can plan your post grid for each of the business and personal accounts you manage, all in one place.

To add another Instagram account to the Feed Planner:

  1. Tap your account name at the top of the page, then tap Add Account.
  2. Select your account type by tapping Creator or Business or Personal.
  3. Follow the steps to log in and Authorize.

To switch between accounts, tap the Instagram account name at the top of the Feed Planner, then tap the account you want to view the feed for. Tap beside an account name to refresh the account’s Instagram feed or log out of that Instagram Account.

Log out of Instagram

To log out of your Instagram account in the Feed Planner, tap your username at the top, then tap Log Out to confirm.

You can completely remove Unfold's access to your Instagram account through the Instagram app. Learn more in Instagram's Help Center.

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